FOR IMMEDIATE RELEASE
Spring, Texas - October 2024 – Mark your calendars, food enthusiasts! Nacho Padres Cantina, an exciting new Tex-Mex restaurant, is set to...
Online with Dock Line: Utilizing Politics in your Marketing Campaigns
In today’s politically charged environment, utilizing politics in digital marketing campaigns can be a powerful strategy to resonate with target audiences. For small business owners, this approach offers unique opportunities to strengthen connections with customers and enhance brand loyalty. However, navigating the intersection of politics and marketing requires a deep understanding of both market opportunities and the nuances of social media platforms. When executed thoughtfully, political messaging can bolster brand identity and foster strong, lasting connections with consumers.
Identifying Market Opportunities Through Values Alignment
For small businesses, the market opportunity lies in the ability to align a brand’s values with those of its audience. Companies must first identify...
Divisions of SJRA: Flood Management
River authorities in Texas have historically not undertaken a large role in regional flood management. This is primarily due to the fact that only a few river authorities in Texas have taxing authority and/or a dedicated funding source to support such activities. Despite the fact that San Jacinto River Authority (SJRA) does not receive funding from the state legislature or from local taxes, in March 2018, Texas Governor Greg Abbott challenged SJRA to play a larger role in identifying regional solutions to flooding issues in the upper San Jacinto River Basin.
The Board of Directors and leadership of SJRA decided to embrace this challenge and take action, assuming a flood management leadership...