In a time when trust in media is fragile, transparency matters.
We believe our readers deserve to know exactly how Dock Line Magazine operates, how we generate revenue, and how we protect the integrity of our investigative reporting.
So here it is — clearly and directly.
Our Business Model
Dock Line Magazine is funded through advertising.
We accept advertising from:
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Small local businesses
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Regional and corporate brands
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Political campaigns and candidates
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Community organizations
Advertising allows us to publish investigative reporting, long-form analysis, community features, and public accountability journalism without charging readers a subscription fee.
That is how we keep our platform open and accessible.
What Advertising Does Not Do
Advertising with Dock Line Magazine does not:
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Buy editorial control
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Influence investigative coverage
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Shield anyone from scrutiny
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Prevent fact-based reporting
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Guarantee favorable press
We operate with a strict separation between advertising and editorial decisions.
If you advertise with us, you are supporting a publication — not purchasing protection.
Yes, That Has Upset Some People
We understand that this model can frustrate individuals who assume that advertising equals influence.
It does not.
We have accepted advertising from individuals, businesses, and campaigns who were later subjects of scrutiny. We have also investigated matters involving advertisers when the facts warranted it.
Truth, transparency, and accountability are not negotiable.
If our reporting upsets you, that does not mean it was for sale. It means the facts led us there.
Why We Won’t Be Bought
Dock Line Magazine exists to serve readers, not power structures.
We believe:
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Transparency builds credibility
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Accountability strengthens communities
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Facts matter more than relationships
If that means losing advertising dollars, so be it.
Our long-term credibility is worth more than short-term revenue.
An Open Invitation
If you are a small business, a corporation, or a campaign interested in advertising with Dock Line Magazine, you are welcome.
Just understand this clearly:
Your advertising supports journalism.
It does not control it.
Truth comes first.
Transparency comes first.
Accountability comes first.
Every time.
Looking to Advertise with us? Click Here https://docklinemagazine.com/contact/
